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Coronavirus Changing Media Habits

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The Coronavirus has affected nearly every country in the world. For most countries and people, concerns are focused around prevention and caution to spread the virus. People are suspending unnecessary errands and activities and spending more time staying home. This behavior shift is changing the way media is being consumed, and there are some interesting trends for marketers to take note of.

People are watching more news

COVID-19 news is all encompassing on television and online. comScore reports ...

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